// workshop · brooklyn, nyc · july 16

Podcast SEO Workshop — NYC

A 2-hour, hands-on session for podcasters who want to be found. We'll break down how podcast apps and search engines actually crawl your show, run live audits, and send you home with a 3-month SEO action plan tailored to your podcast.

When

Thu, Jul 16 · 5–7 PM

Where

Fabrik DUMBO, Brooklyn

Price

$75 / $40 members

Seats

Capped at 13

Most podcasts aren't hard to listen to — they're hard to find.

Podcast discovery is changing fast. In-app search inside Apple Podcasts and Spotify is doing more work than ever, Google is surfacing episodes directly in search results, and YouTube is quietly becoming the biggest podcast app in the world. The podcasters who get found in 2026 are the ones who treat titles, show descriptions, episode metadata, and cover art as SEO surface area — not afterthoughts.

This workshop is built for that. It's small, it's local, and it's designed so you leave with research, optimization ideas, and a practical roadmap you can keep working on after the session ends.

You'll leave with

  • A clearer picture of how search engines and podcast apps crawl podcast content
  • A list of keywords and phrases your show can realistically rank for
  • Concrete edits for your episode titles, descriptions, and possibly your show title
  • A plan for improving your cover art and visual presentation
  • How podcast SEO connects to your website's search performance
  • Methods for researching competitor keywords and positioning
  • Tools for tracking your own keyword rankings over time
  • A checklist for ongoing SEO upkeep
  • A 3-month SEO action plan tailored to your show
  • Access to a free month of a podcast SEO tool/service (details soon)

The format

  • • Group instruction on how podcast SEO actually works
  • • Independent working time on your own show
  • • Live audits and feedback
  • • Open discussion with other podcasters
  • • 2 hours, no fluff, action-focused

Who it's for

  • • Podcasters with a launched show and a defined audience
  • • People who suspect they're missing easy discoverability wins
  • • Hosts thinking strategically about growth and positioning
  • • Interview, narrative, branded, hobby, and business podcasts all welcome

All attendees get

  • • A free day of coworking at Fabrik DUMBO
  • • Workshop materials and resources
  • • A room capped at 13 people, so the session stays practical

Bring with you

  • • A laptop
  • • Pen and paper
  • • Access to your podcast titles, descriptions, and website

Hosted by

Arielle Nissenblatt (Well, It Depends; founder of EarBuds Podcast Collective) and Odile Beniflah — both spend their days helping podcasters get discovered. This workshop is part of the Well, It Depends event series for people building podcasts, newsletters, and video.

RSVP

13 seats only. Pay on Luma to lock yours in.

FAQ

Where is this SEO workshop held in NYC?

Fabrik DUMBO coworking — 20 Jay St, Suite 218, Brooklyn, NY 11201. About 10 minutes from the York St F train.

Who is this podcast SEO workshop for?

Podcasters who already have a launched show and a clear audience, and who want to be easier to find in podcast apps and on the web. Newer podcasters are welcome as long as you have a defined topic and goal.

Do I need to know SEO already?

No. We start from how podcast apps and search engines actually crawl content, then move into hands-on keyword research and live audits of your own show.

Is this just for podcasters, or does it cover website SEO too?

Both. The choices you make around titles, descriptions, and visuals affect podcast app search and Google search. We cover both surfaces.

How much does the workshop cost?

$75 general admission, $40 for Fabrik members. The room is capped at 13 attendees.

Make your podcast easier to find

13 seats. July 16 in Brooklyn. Leave with a real plan.

RSVP on Luma →